Review activation and measurement partner details
1 min
data partners information in the data marketplace allows you to browse and select syndicated third party (3p) data segments for audience creation and activation after you access a specific activation partner, the system displays details about that company, information on the types of data, company differentiators, and specific restrictions you can view a list of audience segments provided by each partner when you view segment cpm values, the amount displays in the currency selected by your account you can hover your cursor over the cpm to see the value in us dollars (usd) to see data partner details, complete the following steps on the navigati on bar, click data marketplace to view a data partners who provide audience activation services, select activation to view a list of measurement data partners, select measurement measurement data partners provide reporting select the tile for the data partner that you want to search for a specific data partner, click search and enter the name to filter information on the page to display specific business categories, select the boxes you want the page displays only the data partners matching your selections to view details on that organization, click a data partner's tile to view a list of the audience segments provided by the data partner you selected, click targeting note the cpm values that display for specific segments provided by the partners will appear in the currency selected by your organization the default value is in usd for measurement partners, you can select the measurement tab to view details on the reports provided by the partner tiles provide details on the reports, including a category, price, a description, and key metrics the price may be listed as a total cost or by cpm depending on how charges are applied to see a report sample, click sample report note if a partner is disabled, you will no longer be able to access them or assign deployments using that data partner deployments that are in progress will be completed datasets, reports, audiences, and audience groups that use data partners which are disabled are also disabled

